What is Transactional SMS?

Transactional SMS is a text message that a business or organization sends to its customers or uses for information regarding their personal use of their products or services.

Transactional SMS is usually not promoted or marketed, but rather conveys information about a transaction between a business and a customer in response to a customer action. Using tractional SMS, you can send an e-receipt to your customer if you conduct online financial transactions.

When products are shipped, 80% of consumers prefer to track their orders via text. Around 45% of potential clients are more likely to choose a brand or business after receiving an SMS from them. In addition to improving customer engagement, transactional SMS messages are also reliable and time-sensitive, ensuring critical information and updates are delivered to your customers instantly.